I AM SHARK
SHARKpreneur® — Bite-Sized Strategies for Selling Your Business With the Shark Team by Gerard Perillo
Amazon Best-Selling Author

SHARKpreneur®

Bite-Sized Strategies for Selling Your Business With the Shark Team

Amazon Best-Selling Author Gerard Perillo · Published October 2023

SHARKpreneur® was Gerard Perillo's first published business book — introducing business owners to the fundamentals of business valuation, exit planning, business readiness, confidentiality, negotiations, succession planning, and maximizing business value.

Think of this book as a starting point. The lessons from SHARKpreneur® ultimately helped inspire the entire I AM SHARK™ ecosystem.

Meet Gerard Perillo

Available in complimentary PDF format through IAMSHARK.com. Also available on Amazon.

Why SHARKpreneur® Was Written

Millions of Business Owners
Had No Idea What They Were Worth.

In 2023, Gerard Perillo recognized that millions of business owners had no clear understanding of what their businesses were worth or how to prepare for a successful transition. SHARKpreneur® was written to simplify business valuation, exit planning, and ownership transition strategies into practical lessons that owners could immediately apply.

The book was never intended to be a comprehensive guide to every aspect of business transition. It was intended to be a starting point — a practical introduction to the questions every business owner should be asking long before they consider an exit. The questions that most business owners never ask until it's too late.

A Lot Has Changed Since 2023

The Fundamentals Remain.
The Tools Do Not.

The future of business ownership transition is no longer just about selling a business. It is about understanding value, creating options, protecting legacy, and building opportunity.

MAKO Score™ — Business Valuation & Readiness Intelligence
Business Readiness Scores
Buyer Readiness Scores
Financial Integrations
Industry Benchmarking
Data-Driven Valuation Insights
Private Buyer Matching
SHARK DealRoom™
SHARK DealRoom Live™

While SHARKpreneur® Introduced the Fundamentals…

Much has evolved since the book was published. Today, business owners have access to advanced valuation technology, readiness scoring, benchmarking, financial integrations, buyer intelligence, and succession planning tools that simply did not exist when SHARKpreneur® was first released.

Think of SHARKpreneur® as the foundation. The I AM SHARK™ ecosystem is the structure built on top of it.

Explore Business Readiness
The Evolution

What SHARKpreneur®
Predicted

When SHARKpreneur® was published in 2023, the mission was simple: help business owners better understand the value of what they had built and prepare for one of the most important financial decisions of their lives.

While the tools have evolved dramatically since then, many of the core concepts introduced in SHARKpreneur® became the foundation for what would follow.

The book emphasized valuation awareness, preparation, readiness, succession planning, confidentiality, buyer qualification, and maximizing business value — long before those topics became central themes throughout the I AM SHARK™ ecosystem.

Over the years, those ideas evolved into a series of platforms, tools, and initiatives designed to help Main Street business owners make better decisions about the future of their businesses.

Evolution Timeline
2023

SHARKpreneur®

Helping business owners understand value, readiness, succession, and successful transitions.

The book that started it all. Gerard Perillo introduced the core concepts of business valuation, exit planning, confidentiality, buyer qualification, and maximizing business value to Main Street business owners.

Looking back, SHARKpreneur® was never just a book about selling businesses.

It was the first step in a much larger mission. A mission that ultimately became I AM SHARK™.

Today, that mission continues through education, technology, readiness, opportunity, and the preservation of the stories that define Main Street America.

Because every business has value.
Every owner has a journey.
And every legacy deserves to be remembered.

Meet Gerard Perillo
From SHARKpreneur® To I AM SHARK™

What Began As a Book
Evolved Into a Movement.

SHARKpreneur® helped create the foundation. I AM SHARK™ became the mission. All focused on helping business owners understand, grow, protect, and realize the value of what they have built.

Coming In 2027

I AM SHARK™
The Clipboard Moment™

The next book from Gerard Perillo.

A collection of real stories from Main Street business owners.

Stories of sacrifice.

Stories of resilience.

Stories of family.

Stories of legacy.

Stories that deserve to be remembered.

Because every business owner has one. And every story deserves to be told.

The Clipboard Moment™ is the moment a Florida Main Street business owner realizes they have no plan — and everything they've built is at risk. The next book from Gerard Perillo will honor those moments, and the owners who turned them into action.

I AM SHARK™ mark

Start With the Book.
Build With the Movement.

SHARKpreneur® gives you the foundation. MAKO Score™, SHARK Team®, and SHARK DealRoom™ give you the tools. The I AM SHARK™ movement gives you the community.

Available in complimentary PDF format through IAMSHARK.com. Also available on Amazon.

I AM SHARK — Movement for Main Street Business Owners

Helping Main Street business owners understand, protect, prepare, and ultimately transfer the value of what they've built.

Founded by Gerard Perillo

Florida's Movement for Main Street™

One Journey. Five Steps. One Legacy.

© 2026 I AM SHARK Holdings LLC. All rights reserved.

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Preserving Main Street—one entrepreneur, one business, one legacy at a time.